Annual Convention & Trade Show
Join us in Grand Rapids for 2027!
We’re heading back to the Amway Grand Plaza Hotel for the 2027 Big I Michigan Annual Convention & Trade Show.
Join us February 22–24, 2027, for three days of education, connection, exhibitors, and practical takeaways you can use back at the agency.
Dates: February 22–24, 2027
Location: Amway Grand Plaza Hotel
City: Grand Rapids, MI
Early Bird Pricing through December 13th, 2026
Room Block ends 01/22/27 • More details will be added as they become available.